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Pre-Sales Market Research Survey Template
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1. Have you used similar products or services before?
Frequently
Occasionally
Never
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2. What core function do you value most?
Cost performance
Practical usability
Quality durability
After-sales service
Brand reputation
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3. What is your acceptable budget range?
Low price segment
Mid-range price
High-end premium price
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4. Which purchasing channel do you prefer?
Official website
E-commerce platform
Offline physical store
Sales consultant recommendation
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5. What factors will stop you from purchasing?
Excessive price
Unmatched functions
Poor user reviews
Unclear service terms
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6. Would you accept customized product solutions?
Definitely willing
Consider it
Not interested
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7. How soon do you plan to make a purchase?
Within 1 month
1-3 months
More than 3 months
Just browsing for reference
Evaluation object score
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